Today is the 10th anniversary of World Intellectual Property Day and the 40th anniversary of the WIPO.

In celebration, WIPO has adopted a new logo. It’s the first time the logo has been changed since the organization was established in 1970.

Although some people will probably complain that the new logo is too “corporate”, I think it’s a definite improvement over the old one, which was cluttered… And what was the deal with the big star anyway? It always reminded me of a Soviet military medal.